UXBee
Portfolio
Melitta
Coffee Brand & Retailer
CRM Email Development
CRO
Klaviyo
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fuelGenie
From button copy to trust signals, every experiment brought us closer to understanding what makes users click — with some tests delivering over 200% uplift and others proving that the original design was already spot-on.
Google Optimise
Strategy
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Bacofoil
One simple experiment confirmed the messaging that works best for our audience, proving that data-driven testing is key to confident design decisions.
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Aroma Care Solutions
By combining user insights, UX best practices, and data-driven testing, I designed and executed a CRO strategy that delivered statistically significant wins across multiple tests, with uplifts of up to 243%.