About

[About me]

Hiya! I'm Chelsea Hardwick-Dawson, a UX Designer, CRO Specialist and Project Manager at UXBee. I lead the charge on exciting projects, teaming up with clients and developers to make everything feel smooth, connected, and totally on point in the digital world.
I'm also actively looking for my next Project Manager role — get in touch if you're hiring!
I'm all about creating designs that just make sense, the kind that feel natural, easy to use, and genuinely helpful. I focus on strategy, research, and good old teamwork, plus the project management chops to actually get ideas over the line and to bring ideas to life.

To design is to communicate clearly by whatever means you can control or master.

-Milton Glaser

[What Can I Do]

Human-Centered Approach

Blending user research and behavioural insights to design experiences that engage users, remove friction, and drive conversion.

Problem-Solving Expertise

Turning complex challenges into clear, user-focused solutions that improve experiences and drive measurable results.

Leadership in Design

Leading projects and teams with a clear vision, ensuring design decisions stay user-focused while driving business impact.

Project Delivery

Managing projects end-to-end, from planning and stakeholder communication to hitting deadlines, while keeping teams aligned and clients confident.

[Experience]

UXBee

UX / CRO / PM Freelancer

2024 - Present

Career

UXBee

UX / CRO / PM Freelancer

2024 - Present

Career

Ignite SEO

Project Manager

January - July 2026

Career

Managed end-to-end SEO projects as the primary point of contact for 20+ clients, building strong relationships.

Led monthly reporting and presented performance updates alongside the strategist team, while working with contractors to plan, write, edit, and maintain client website content.

Collaborated with the wider team to streamline project processes and ways of working, improving delivery efficiency across the client portfolio.

Ignite SEO

Project Manager

January - July 2026

Career

Managed end-to-end SEO projects as the primary point of contact for 20+ clients, building strong relationships.

Led monthly reporting and presented performance updates alongside the strategist team, while working with contractors to plan, write, edit, and maintain client website content.

Collaborated with the wider team to streamline project processes and ways of working, improving delivery efficiency across the client portfolio.

Cogent

UX Designer, Project Manager

December 2021 - October 2025

Career

Driving redesigns across diverse projects by applying UX best practices—from research and user-centred design to usability testing—to create experiences that engage users and boost conversions.

Driving CRO activities that increased conversion rates by almost 40%, enhancing both user experience and business outcomes.

With a flexible and collaborative mindset, I’ve taken on project management and email marketing development to bridge gaps, streamline workflows, and drive better user and business outcomes.

Cogent

UX Designer, Project Manager

December 2021 - October 2025

Career

Driving redesigns across diverse projects by applying UX best practices—from research and user-centred design to usability testing—to create experiences that engage users and boost conversions.

Driving CRO activities that increased conversion rates by almost 40%, enhancing both user experience and business outcomes.

With a flexible and collaborative mindset, I’ve taken on project management and email marketing development to bridge gaps, streamline workflows, and drive better user and business outcomes.

Birmingham City University

MSc User Experience Design

September 2020 - June 2021

2:1 Degree

Birmingham City University

MSc User Experience Design

September 2020 - June 2021

2:1 Degree

Birmingham City University

BA(Hons) Media and Communication

September 2017 - July 2020

First Degree

Birmingham City University

BA(Hons) Media and Communication

September 2017 - July 2020

First Degree

[Fun Facts]

Favorite Hobby

Camping

Reconnecting with the outdoors

Favorite Hobby

Camping

Reconnecting with the outdoors

Interested In

Narrowboating

Next big adventure

Interested In

Narrowboating

Next big adventure

Favorite Book

Deception Point

Dan Brown

Favorite Book

Deception Point

Dan Brown

Thumbnails created using AI.

Select this text to see the highlight effect